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Social Media Executive

Job Reference: REQ00407
Date Posted: 07 August 2017
Employer: Flybe
Location: Exeter, Devon, UK
Salary: Competitive
Sector: Sales & Marketing; Advert / Media / Entertainment > Promotions, Public Relations; Executive Positions > Marketing Communications
Job Type: Permanent
Closing Date: 21 August 2017

Job Description

An exciting opportunity has arisen to join a new Flybe E-Commerce Team and build awareness of and engagement with the Flybe brand.  You will be passionate about social media and have a creative spirit, aligned with a commercial mind set.  You will be responsible for bringing the Flybe brand to life via our social channels. 

Key responsibilities

  • To create inspiring, emotive and highly original content for Flybe’s social media channels in order to drive awareness of and engagement with the Flybe brand
  • To develop and own the social media content calendar  
  • To build relationships with relevant influencers to increase reach and drive awareness amongst new audiences
  • To define and successfully execute paid social campaigns
  • To leverage employee advocacy in Flybe’s social strategy 
  • To work closely with Flybe’s Social Customer Care Team to ensure alignment and a consistent customer experience
  • To keep up to date with social media trends and developments, enabling Flybe to trial new concepts as they come to market
  • To analyse, review & report on the effectiveness of Flybe’s organic & paid social activity

Desirable Skills

  • New graduate with relevant qualification in journalism / digital marketing and / or 1-2 years’ experience of successfully managing social media for a brand.
  • Highly motivated self-starter with demonstrable passion for social media.
  • Excellent communication and creative writing skills, with a natural attention to detail.
  • Photoshop & picture editing skills desirable.
  • Able to multi-task and prioritise effectively.
  • Comfortable analysing data to draw conclusions and drive decision-making.

 

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