SEO Content Writer

  • Job Reference: 00003325-1
  • Date Posted: 11 May 2022
  • Recruiter: Unlocking Potential
  • Location: Lanivet, Cornwall
  • Remote Working: Some remote working possible
  • Salary: £20,000 to £23,000
  • Sector: I.T. & Communications, Sales & Marketing
  • Job Type: Permanent
  • Work Hours: Full Time

Job Description

Pitched is a unique digital agency providing travel operators across the UK with total digital solutions, from website design, online booking, print, digital, social marketing, video and data analysis.

Job Description

We’re looking for a creative individual with a passion for writing engaging and imaginative content to join our growing marketing team.

The appropriate candidate will need to demonstrate a solid understanding of SEO principles that can be applied and woven into their day-to-day work.

Writing for a variety of clients across the UK holiday park sector, the role will be extremely varied. Covering content creation for everything from websites, emails, brochures and social media to more technical SEO improvement work for our clients’ websites.

You will be required to use your own initiative to come up with content ideas for blogs, and website pages that will help our clients sell more holidays and holiday homes. They will also be able to confidently analyse and understand areas where our clients’ websites could be improved and enhanced in SEO terms, to help them climb Google’s rankings.

The chosen candidate will liaise directly with our clients and be confident to converse with them via email and telephone.

What you'll have...

  • Be able to demonstrate previous experience of content writing (for any format)
  • Be able to demonstrate good base SEO knowledge and understanding
  • Excellent written and verbal communication skills
  • Attention to detail and quality
  • Strong organisational skills and the ability to prioritise
  • A positive attitude and a superb work ethic

What we'll ask you to do...

Working as part of our marketing team, you'll research and create written content across multiple mediums and channels as well as working to identify SEO issues and fixes to improve performance for our clients’ websites.

You'll be responsible for writing the following content;

  • Blog posts
  • Website page content
  • Email campaigns
  • Brochures, newsletters and leaflets
  • Social media posts
  • SEO analysis of websites, identifying areas for improvement and likely causes of issues that could impact performance

You'll make sure that the content you write;

  • Supports and enhances the marketing strategies and goals
  • Is appropriate to the client’s target audience
  • Is consistent with the client's tone of voice and branding
  • Appeals to and engages with the target audience
  • Is grammatically correct and factually accurate
  • Will enhance and improve SEO performance and is coherent with any SEO strategy

Software Used:

  • SE Ranking
  • Microsoft Office Suite
  • Wordpress
  • Confluence

 Company Description

About Pitched…

Pitched is a digital agency with a difference, working exclusively for the UK Staycation Market, helping our clients sell holidays and holiday homes. We are results focussed and pride ourselves in converting guest browsing to bookings and enquiries.

Operating out of our base in Bodmin, Cornwall we support a growing portfolio of clients from Scotland to the South West. Our many service provisions include website design and development, our in-house booking software and online booking platform, digital marketing, search engine optimisation and design services.

Pitched were recently crowned “Best New Business” at the 2019 Cornwall Business Awards.

Our whole team is fully on-board with the direction and purpose of our business and share our Directors’ passion for what we do. We promise to provide a fun and creative working environment, with a strong potential for growth and future development. You will find our team open, honest, and understanding with a desire to nurture and promote from within. We believe in equal opportunities, look to always develop our team who are the soul and foundation of the many great things we can achieve.

Other Application Details

Need to knows…

  • Your working hours will be full time (40hrs) 8.30am – 5.00pm Monday to Friday. We work in a rural complex of converted barns and, whilst it is lovey and peaceful, it is out in the sticks and away from public transport routes - so a means of getting to and from work is essential. 
  • This could suit a Hybrid role of part office / part work from home.

Does the role of a Content Writer sound the perfect fit for you? We ask for an introduction on why you will be a great fit for the company and accompanying CV. You will be expected to undertake a content writing related task if you are shortlisted for interview.