In a recent article, graduate labour market specialist, Charlie Ball, argued that "few graduates behave how policymakers expect when they decide where to work, potentially leading to a geographical skills mismatch and talent going to waste."
Using statistics from the annual Destinations of Leavers from Higher Education survey, the article concluded that "graduates are not infinitely mobile and just because they have a qualification that is in demand in one part of the country does not mean that they are willing or equipped to know about or take advantage of those opportunities."
The data and influencing factors are complex. However, for Gradsouthwest, this affirms that working with local companies to target recruitment advertising at those who have already expressed an interest in working in the region is a strong strategy.Always good to know we're on track!
Read the full article here >>>